Clubhouse is a wonderful platform and it can do amazing things for you personally and professionally, but it isn't your business marketing answer. Listen in for all the details.

“ It is never okay, in my opinion, to just talk about what you've got for sale. Nobody cares that you've got something for sale. Guess what? They’ve got something for sale, too!”   

-Bonnie L. Frank 

Today’s episode is my third episode about Clubhouse. Yes, my third. Why? Well, I thought it was about time I dispel some misconceptions about Clubhouse. If you’ve heard the buzz about Clubhouse from any online social media marketers, you would think there were customers just lining the Clubhouse hallways eager to buy any discount webinar, photo filter or online course you are hawking. I can tell you that is just not so. If you go onto Clubhouse with the idea that you're going to sell, sell, sell, you'll probably fail. So then, what is really going on in those rooms...

It's simple...but not easy. Your business isn't growing the way you'd like, you're not making the sales you want and here's the reason.

In this week's episode:

• It's not that hard to create an online course or program, but what IS difficult is the marketing so it actually sells!
• You must have the correct messaging for your audience.
• You've got to know WHAT to say to them!
• It's not you, it's not your product, program or service...it's the communication.
• You must have the correct messaging and marketing for that particular course or program in order for that course or program to sell.
• When there is a breakdown in your online communication, the sales stop...or never begin.
• You very likely have a pretty good idea of who your audience is, but if you can't effectively communicate with them, the sales won't happen.
• NO ONE is a "born salesperson."
• Grab one of FIVE SPOTS LEFT for some free coaching inside my Facebook group.
• I'm giving away 16K in group coaching! Get all the details in the...

You have a lot of valuable information to share with your audience, but are they really able to hear you? Find out how to reach the right people online!

In this week's episode:

• The social media environment is a very noisy place and it can be difficult to be noticed,  seen, heard and remembered over all of that noise.
• You want to be a "scroll stopper!"
• How can you set yourself apart from everyone else talking about (or selling) what you are on social media?
• You must know your target audience and it's NOT everyone anywhere.
• Your audience is actually a very specific group of people "living" online in particular places. (I give examples of this in the episode.)
• Your audience may not be hanging out on social media very much at all--you must know the demographics of your target audience to know this.
• You must know your ICA (Ideal Client Avatar before you can know your target audience.
• Sometimes you will attract outliers (people outside of your target audience), and that's okay, but...

Self sabotage can disguise itself in lots of ways. Find out the four ways you may be unknowingly self-sabotaging your online business! 

 In this week's episode:

• Entrepreneurs typically self sabotage (without knowing it!) when they're about to "level up" in their business.
• Self sabotaging can look like loads of other things, though--and often do.
• Identifying how you may be self sabotaging is crucial to your business growth!
• Find out four ways I have recently self sabotaged in my business and what I did about it,

Are you in the Cafe?? The Social Media Marketing Cafe is OPEN! Gain access to hundreds of tutorials, step-by-step guides and downloadable pdfs, for help with social media, online marketing, livestreaming, podcasting, and much more! 

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to...

You may be surprised by what you hear in today's episode--and it's exactly what to do to increase your online sales NOW.

Mentioned in this episode:

• Use the promo code "Bonnie" when you sign up for Libsyn and receive at least one month of hosting free!

Simply being on the social media platform isn't enough...learn easy and effective strategies to increase listens, views, likes, and shares on social media.

In this week's episode:

• The question I get asked all the time is WHERE...? Where to be on social media, Where to promote your podcast, video, business, etc,
• The actual location doesn't matter--as long as it's where your people are!
• You must know the demographics of your audience on and off of social media.
• Google "social media demographics 2020" for this year's general demographics on each social media platform.
• Look at social media metrics on each of your social media platforms to determine your exact demographics there.
• I have a very different audience on each of my three Instagram accounts: @bonnie.frank, @thevisibilityexpert, @businessfabulouspodcast
• Google Analytics (It's free and easy to install) will show you exactly who comes to your website, who they are, where they come from, their activity on your site, etc.
• I...

It is always acceptable for you to grow your business as long as you follow these four steps.

In this week's episode:

• It is completely okay and perfectly acceptable to grow your business right now.
• It is completely okay and perfectly acceptable to take care of yourself, your family and pay your bills right now. 
• There is never a reason for you to ever feel guilty about doing the things I just mentioned. NEVER.
• I detail the four simple steps to grow your business and increasing online sales in the episode.

Mentioned in this episode:

• Business Fabulous Social Media Cafe
  
  

This week's challenge:

Get in on the Business Fabulous Social Media Cafe and gain access to hundreds of social media strategies, video tutorials, step-by-step pdfs and much more! 

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to be here!...

Figuring out the right or best or most-effective-for-your-audience content to post on social media can be overwhelming! Here are three things that will make it easier for you.

In this week's episode:

• Personal vs Business social media accounts and which one(s) you want as an entrepreneur
• I explain how to easily change from one type of Instagram account to another type.
• Evergreen content: What it is, loads of examples, and how much to post
• Sales content and how much to post
• Why storytelling is so important for your audience and where you should be telling stories--especially now!

This week's challenge:

Sign up for FREE social media help with me on the phone! Head over to bit.ly/talktobonnie and get the help you need to grow your business and/or your podcast!

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to be ...

We're often told that it's important to be "transparent" and "authentic" online, but how much is too much to share on social media? We answer this and more on this episode of the Business Fabulous podcast.

In this week's episode:

• Please stop paying attention to what others are doing on social media--it's crazy-making.
• Take a "social media cleanse" for a reality check to what's truly important.
• Look at how many minutes/hours you're spending on social media! (Your smartphone will track this.
• Please don't eat on live video unless eating the food is a food review, etc.--super rude to your viewers.
• I define transparency and authenticity (they do NOT mean the same thing) online and what this means for your branding. 
• Why Bonnie's on so many social media platforms.
• How many social media platforms YOU should be on.
• Why I get over 27,000 Pinterest views every month.
• What I do and do not share on social media and why.
• How I decide what to share and not share on social media
• What I...

This episode will help you plan out your future business success through gratitude, goal setting, depression, and more. Get ready to take notes!

In this week's episode:

• 65% of people set New Year's resolutions
• According to several research studies, most people abandon their New Year's resolutions by January 19
• If you really want to achieve your personal and professional goals, you need to write them down (I give examples in the episode).
• I detail exactly how to easily map out everything you'll do for your business this year in the episode.
• Keeping a gratitude journal has changed my business and my life.
• I describe how depression has affected me in the episode.
• I thoroughly describe the Next Steps mini-course and how it's designed for busy entrepreneurs who need the blueprint for what to do next to jumpstart their business success in the episode.

Mentioned in this episode:

• Jasmine Star's podcast
• Amy Porterfield's podcast

This week's challenge:

Needing some "next steps" for your...