The reality of entrepreneurship and owning an online business
Get loads of tips and listen in on a great Clubhouse conversation on what it's really like to be an entrepreneur!
“The most important thing you have to have to grow
a successful, sustainable online business is health”
-Bonnie L. Frank
Today's episode is taken from a Clubhouse room discussion about the realities of owning your own online business. We discuss the difficulties entrepreneurs face in the first few years of owning a business and strategies that make it easier. We also discuss the benefits of having a community of like-minded entrepreneurs in your life to help you and to share resources. If you know of someone who might benefit from listening to this episode, please share it with your friends and colleagues.
If you're just starting out as an entrepreneur, know that there are many resources to help you. As a business coach, I offer free strategy calls to help you get clarity around your business. You can schedule a strategy call...
Does entrepreneurship REALLY HAVE to be so hard?
“Entrepreneurship does not have to be so hard...
But ‘hard’ is relative, incredibly personal, and unique to the individual.”
-Bonnie L. Frank
In today's episode, I discuss ways that can help make your entrepreneurship journey a little bit easier. (Note: If you know of someone who might enjoy this topic please share it with friends and colleagues. I explain how to easily do this at the start of the podcast.)
When you're just starting out as an entrepreneur, it can be daunting. It definitely was for me, and that's why I became a business coach--to help women level up their businesses quickly without wasting time or making costly mistakes. Note: If you'd like some help, feel free to schedule a strategy call and get clarity around your business. You can find the link here: bit.ly/talktobonnie.
In this episode, I also discuss ways to put boundaries in place that help with the overwhelm entrepreneurs can feel. You don’t have...
Why your online business might not be getting enough customers and sales
“These five things are very important reasons
why you may not be getting the customers you want right now”
-Bonnie L. Frank
In today’s episode, I discuss five reasons why you might not be getting enough customers. Many entrepreneurs and online business owners find themselves blaming the global pandemic for their lack of customers. I'll help shed some light on the real reasons most online business owners are not connecting with their ideal clients or finding the right customers.
Show Notes
In this episode I share the real reasons you may not be getting enough customers.
- Where can you find the next 5 reasons? [4:05]
- What is the price to value ratio and why do you need to know about it? [5:19]
- How do you know who your competition is? [8:22]
- What makes you unique when you are selling the same products? [12:33]
- Why understanding the economic climate may help your business? [13:52]
- Why you may be wasting your time screaming...
EASILY start a podcast with Clubhouse replays and clips
“You really need to think about what your listeners want to hear from you. ”
-Bonnie L. Frank
In today's episode, I show you how I to easily repurpose Clubhouse replays to make a podcast episode. On episodes 111 and 112, as well as on this episode, I also answer questions from audience members in my Clubhouse rooms.
Listen to episode 113 to discuss how to use Clubhouse clips and replays to create a podcast. If you're thinking about starting a podcast or want to have a way to share more knowledge with your audience, this is a great episode for you. If you are on Clubhouse, stop by one of my rooms to ask a question for yourself. If you would like to see any of my podcasting tools you can find them here at bit.ly/bonniebiztools.
Show Notes
In this episode, I share how to easily make a podcast from a Clubhouse replay.
- How to tell if replays are on in a Clubhouse room? [3:05]
- Why did Clubhouse change their terms of use? [4:50]
- How to use...
Entrepreneur's Pricing Guide to SELL online business products, programs and services
“You need to make sure you have several different pricing options”
-Bonnie L. Frank
Today's episode is sponsored by The Business Fabulous Academy--my signature program that takes you from NOW to FABULOUS in 12 weeks!
In today’s episode, I discuss three key strategies for pricing your products, programs and services. (Get ready to take notes!)
I discuss the concept of bundling both products/services and sales, as well as how important a variety of pricing and payment options are and how to incorporate them into your business. These strategies allow you to sell more of your products and create great value for your clients and customers.
Show Notes
In this episode I share great strategies for pricing
- How can you join my Business Fabulous Academy? [2:55]
- Why are we uncomfortable talking about pricing? [6:29]
- How to use the price strategies of big retailers to guarantee sales ? [7:52]
- What is the concept of bundling and how can you apply...
Bonnie, how do you ever sell anything if you don't make sales calls? (part 2)
This is part 2 to the question, "Bonnie, how do you ever sell anything without making any sales calls?" The answer to this question took up two episodes! Episode 82 is part two of the answer.
"Once again, what I'm doing should be selling for me. I shouldn't have to go to great lengths to get people to buy things from me. If you have to jump through hoops yourself to get people to buy your things. That is just too much trouble.”
-Bonnie L. Frank
Today’s episode is a continuation of Episode 81. If you haven’t listened to that episode, go back and listen because you'll hear why I really don’t like sales calls. In this episode, I explain how what you are doing online should sell for you. I explain the best marketing practices to get prospective clients on your email list or to your website.. You can use all the other online platforms such as Clubhouse, Facebook, Twitter and your podcast to make connections. I also explain the three things people need...
Excuses, Rabbit Holes, and Resistance and WHY your online course or program won't sell
It's simple...but not easy. Your business isn't growing the way you'd like, you're not making the sales you want and here's the reason.
In this week's episode:
- It's not that hard to create an online course or program, but what IS difficult is the marketing so it actually sells!
- You must have the correct messaging for your audience.
- You've got to know WHAT to say to them!
- It's not you, it's not your product, program or service...it's the communication.
- You must have the correct messaging and marketing for that particular course or program in order for that course or program to sell.
- When there is a breakdown in your online communication, the sales stop...or never begin.
- You very likely have a pretty good idea of who your audience is, but if you can't effectively communicate with them, the sales won't happen.
- NO ONE is a "born salesperson."
- Grab one of FIVE SPOTS LEFT for some free coaching inside my Facebook group.
- I'm giving away 16K in group coaching! Get all the details in the...
Easily Increasing Online Sales During Tough Times
You may be surprised by what you hear in today's episode--and it's exactly what to do to increase your online sales NOW.
Mentioned in this episode:
- Use the promo code "Bonnie" when you sign up for Libsyn and receive at least one month of hosting free!
In this week's episode:
- After analyzing the online landscape as a consumer and a producer since the start of Covid-19 (March 2020), I have noticed several trends in terms of what is working right now in online sales.
- "Producer" means someone who is selling products, programs, or services.
- "Consumer" means the person buying.
- It is 100% appropriate to sell anything at anytime you want to; however, if you do not feel comfortable about sales at a particular time, you will likely not experience the level of sales you'd like.
- Your "list" typically means people who have already signed up to receive emails from you--they are on your email list.
- If you click on the blue button at this link and enter your email...
How you and your customers can control your social media feeds and sales
In just five minutes, you will learn exactly what to do to make sure your social media posts aren't buried amidst political ads and posts of your competitors.
In this week's episode:
- Your social media feeds (and those of your customers!) are likely starting to get filled with political ads and ads from your competitors.
- This means that your posts are being buried by all of these other posts right now and not being seen!
- In just five minutes, learn exactly what you can do to gain control over your social media feeds.
- You can relay this information to your customers so they can get all of your valuable content!
Are you in the Cafe?? The Social Media Marketing Cafe is OPEN! Gain access to hundreds of tutorials, step-by-step guides and downloadable pdfs, for help with social media, online marketing, livestreaming, podcasting, and much more!
Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online...
Increasing online sales during a pandemic without being salesy in your business
It is always acceptable for you to grow your business as long as you follow these four steps.
In this week's episode:
- It is completely okay and perfectly acceptable to grow your business right now.
- It is completely okay and perfectly acceptable to take care of yourself, your family and pay your bills right now.
- There is never a reason for you to ever feel guilty about doing the things I just mentioned. NEVER.
- I detail the four simple steps to grow your business and increasing online sales in the episode.
Mentioned in this episode:
This week's challenge:
Get in on the Business Fabulous Social Media Cafe and gain access to hundreds of social media strategies, video tutorials, step-by-step pdfs and much more!
Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to be here!...
