Stepping out of your comfort zone, branding and podcasting

From the Podfest Expo Hall, Robyn Sayles and I talk all-things stepping out of your comfort zone for success, branding, podcasting and the hilarious way we met!

In this week's episode:

  • Personal branding is your secret weapon!
  • You can go to any podcasting conference without actually having a podcast
  • I started listening to podcast six years before starting my podcast
  • How Robyn and I met and what this can mean for YOU.
  • How Podfest makes everyone feel incredibly welcome.
  • How I was branded coming and going for each day at Podfest
  • "Repetition builds reputation" ~ Robyn Sayles
  • Choosing your brand fonts and colors
  • How improv can help your business and your life
  • Bonnie's plans that didn't work out
  • Why I had to go to Podfest 2019 eight days early
  • Scripting your podcast
  • We all have important messages to share that people need to hear
  • How I came up with the topic for episode 37 of Business Fabulous 
  • When is the right time to...?
  • How I came up with the name for my podcast and created my...
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Personal and professional success leaves clues for entrepreneurs and online businesses

Personal and professional success will leave clues every day. Discover what some of my online mentors taught me recently. 

In this week's episode:

  • Following people online and actually "studying them" are two very different things and one of these will really help your business grow.
  • Social media copy, image, gifs, wardrobe, how a shot is set up, etc. are some of the things I study on a daily basis.
  • Business lessons and life lessons are all around us all the time. Be open to them!
  • Athletes, business people, children, and artists are some of the people I study online as well as their branding.
  • Athletes are great people for entrepreneurs to study because of their incredible work ethic, their mindset and their success and failure journeys.
  • I detail how Gary Vee's branding is always on point and provide examples.
  • Successful entrepreneurs "sell without selling" by letting their audience in on their life and by being themselves.
  • People buy from you because OF you.
  • The more you are...
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Three things social media accounts need to attract, compel and covert followers and increase online business sales

There are three crucial things that your social media accounts must have in order to attract, compel and convert your online followers and increase online business sales.

In this week's episode:

  • Your social media profile (both on personal accounts and business accounts!) must have a current profile photo.
  • Your profile does not have to include a professional headshot--but it needs to be professional enough.
  • Lead with whatever you're known for and make sure the info. is current.
  • Make sure that all of your content (text, image, video, livestream, story, etc.) is valuable information that your audience wants.
  • To identify your target audience, feel free to reach out with a DM on social media or email me at [email protected].
  • You must know your Ideal Client Avatar in order to know your target audience.
  • The more you engage on social media, the more you're training the algorithm that you want to see more of that person's content.
  • Poll your audience in a Facebook post or Facebook...
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Many ways to increase online visibility and grow your business on Facebook

With about 2.5 billion active daily users, Facebook is the most used social media platform available today. If you have a business, it's likely that your customers (or those buying things for them) are on Facebook. Starting off our social media series, this episode is all about Facebook and the many ways you can increase your online visibility there.

In this week's episode:

  • Everything on Facebook begins with your personal account, also known as your "profile.
  • "Friending" people strategically on Facebook allows you to be tagged and tag them in posts on Facebook, easily connect via Messenger and more. 
  • Your business account on Facebook is referred to as your "page."
  • Social media platforms are being abused and utilized as dating apps--do NOT do this!
  • You can post whatever you want on Facebook as long as it doesn't violate the platform's terms of service, but I suggest that everything you post be "brand-friendly." 
  • Your profile and page photos should be different.
  • You can...
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Maximizing your social media posts and platforms to increase online sales

Social media is no longer an option for businesses today. You must have a strong online presence in order to have a successful business. In this week's episode, I provide easy ways to do that.

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to be here! 

Wanna chat? Grab a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Be sure to subscribe to the podcast so you won't miss an episode!

Note: This episode was taken from a Facebook Live broadcast.

In this weeks' episode: 

  • Business Fabulous podcast topics = Social media, marketing, and increasing online visibility to grow your business
  • Work Your podcast topics = the intersection of podcasting. We choose a different topic each week and discuss it fro those two points of view.
  • Business...
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