In this episode, I give you five simple strategies to get raving fans (that free advertising!) and increase sales on social media.

Remember to sign up for a free 20-minute consultation to grow your business here or monetize your podcast here.

Feel free to give me feedback on this or any episode at [email protected].

The #1 reason people have trouble getting raving fans and increasing sales is that they're trying to "do business" on personal social media accounts.

• Businesses use business accounts on social media.
• Business accounts offer free metrics (a.k.a. Analytics and Insights) that show you exactly who consumes your content, when they consume it, which posts drive the most traffic and much more!
• It's easy to create business accounts or change a personal account to a business account (I detail how in the episode).

You need to provide Calls to Action (CTAs).

• CTAs are opportunities for your audience to connect with you and "get more" of you through things...

In this episode, I detail five strategies you can use to organically grow your online visibility, social media reach, and impact. You don't need ads to grow your business!

Feel free to give me feedback on this or any episode at [email protected].

Organic Reach: You (the content creator) is not putting ad spend behind the content; You aren't paying for more people to be able to see and consume that content. When you post something on social media and that post is not an ad, it is getting organic reach--it is reaching an audience organically. 

Online Visibility: You are getting noticed, you're being remembered, you are top-of-mind in terms of what you do and what you have to offer...and when they're ready to pay for something that you do.

Impact: Having a strong effect on someone or something; Changing people's lives.

Marketing: Speaking to a specific audience (in the way that they can hear) to deliver a specific message for a specific purpose.

...

Note: Today's episode is a bonus episode and the audio is stripped from a Facebook Live that I did. The sound includes a few extra noises.

Today on the podcast, we discuss Outsourcing: Hiring your team, social media managers and more...getting the help you need to grow and scale your business.

"Outsourcing" is allowing other people or agencies to take care of business tasks for you such as a virtual assistant, social media manager, bookkeeping, marketing funnels, etc.

• No one can do everything that needs to be done and efficiently grow and scale her business, because you end up spending a lot of time doing tasks that don't directly earn you money such as creating graphics, posting on social media, and editing podcasts. 
• RESEARCH you needs/wants
• RESEARCH, interview, vet different people that you may want to hire
• Busywork is not a money-making activity
• Courses may not teach you what you need to do tasks well
• Systems are crucial for a well-run business
• The first two episodes of...

Today on the podcast, we detail several ways you can increase your business success with strategic mindset, energy, and environmental tweaks. 

Mindset

• Definition: Collection of your thoughts, opinions, and beliefs
• I mention Mindset: The New Psychology of Success by Carol S. Dweck, PhD
• I work on my mindset through meditation, yoga, and journaling and I describe how I do this

Energy

• Definition: Strength and vitality needed for sustained physical and mental activity
• Energy begets energy! (Use it and you’ll have more throughout the day)
• I provide proven strategies that increase and sustain energy

Environment

• Definition: Everything that surrounds you
• I mention four different environments: Physical, emotional, natural, mental and explain them.
• Your business “readiness” and growth will mimic your environment

This week's CHALLENGE: Challenge: Choose one area of mindset, one for energy and one for the environment that you will apply so you can more easily grow...

Noe: This week on the Business Fabulous Podcast, we explain how to create a brand story that will increase your online visibility and grow your business.

In this episode, you will learn what a brand story is and how to create one. We discuss:

• What is a brand story?
• Is there one specific way to create a brand story?
• What do I need to include in my brand story?
• Is my brand story only used to attract new clients?
• Why do people buy from you?
• Should my brand story be a certain length?

This week's CHALLENGE: Create your own brand story and email it to me at [email protected].  I'd love to read it and will even provide some help if you'd like. Your brand story is something you'll tell over and over in your business and it's really important for it to be clear.

Are you ready for more business success?  Listen here.

If you enjoy this week's podcast episode, I'd love it if you would do a few things:

1. Subscribe to the podcast on Apple Podcasts, ...

This week on the Business Fabulous Podcast, we discussed all-things VIDEO and video marketing!  

In this episode, you will learn about if, when and why you should be using video marketing in your business including:

• Should everyone use live video (livestreaming)?
• Why do some people choose live video over pre-produced videos?
• What are some strategies for video marketing?
• Do you need to hire a video producer?
• What's so special about video?
• What should you consider before recording your video?
• How do you determine your video content?
• Do you need expensive equipment for video marketing?
• What are some live video options?

This episode is filled with great information about growing your business with video marketing. Please email me at [email protected] and let me know what part of this episode was most helpful for you. 

Online Dating really is social media taken to a whole new level.

I began online dating four months ago and it occurred to me early on how similar the process was to the way businesses market their goods and services through social media.

Maybe you only have a LinkedIn profile, or you're a member of a few Facebook groups, perhaps you have a Twitter account, or you might even create a couple of Facebook ads each year to grow your business or "all of the above and much more..." you are using social media to grow your brand and your business.

Online dating is the same process!

Step One: Create your brand identity.

You must make yourself stand out amongst all of the other businesses, brands, DATING PROSPECTS. How will you do that? You'll describe your goods and services (or appearance and personality traits) in ways that appeal to and resonate with potential buyers. You'll appeal to their senses. You'll let your potential buyers know that you and your business are the ones to...