This episode was recorded during many of the Black Lives Matter protests and during the Covid-19 pandemic. It highlights how both personal and environmental events and experiences can affect you and what you can do to help yourself in the process.

Mentioned in this episode:

• Sometimes I'm less visible online because I simply get tired of all of the posting and creating and selfie-taking.
• But during other times, it the environment or certain events I experience that cause me to withdraw and become less visible.
• The Covid pandemic and protests and riots and deaths are some of the reasons I've been less visible.
• I cannot pay attention to the death stats from Covid because it affects me too much.
• I'm an empath and empaths FEEL EVERYTHING.
• I need to practice MUCH more self care right now so that I can rest the way I need to and grow my business the way I want to.
• I had to learn the importance of self care the hard way. (I almost died.)

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You don't need to go to major conferences to be visible online and grow your brand! Here are four simple and proven ways to do it, free, without leaving home.

In this week's episode:

• The number one rule to gaining online visibility is to be where your audience is online. If you're unsure, google "social media demographics" and look at the data for the platforms you enjoy using most. 
• Facebook has approximately 2.8 billion people, so your audience is likely on there.
• LinkedIn is all business all the time, so if you have a business you should have a daily presence there. 
• Use one or two hashtags for each social media post (up to 30 for Instagram), including a branded hashtag and one topical one.
• You cannot own a hashtag, but you can dominate it.
• The easiest and fastest way to get noticed by experts or others in your industry is to be a helpful audience member in the chat of livestream broadcasts. I detail many ways to do this in the episode including greeting the host(s),...