Great marketing strategies for online business owners and their list

“You need to continue and nurture that relationship…and you need to provide value every time you email your list, one or twice a week”

-Bonnie L. Frank 

In this week’s episode, I discuss easy marketing strategies to get your ideal client on your email list and how to consistently provide value to your audience through your weekly emails. Your list not only needs to know, like, and trust you but they need to feel that they are in the right place, and that being on your email is providing them  value. 

Show Notes 

In this episode, I discuss strategies for online business owners and their list.

  • Why you do not want just anyone on your list? [1:55]
  • How to nurture your relationship with the people on your list? [2:23]
  • Why I use Kajabi for my email list? [3:31]
  • Why is it important to address your email to each individual? [5:50]
  • What is the secret to business? [7:48]
  • Why do you need to be providing your list with incredible value? [9:43]
  • ...
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Repurposing audiograms and Instagram (or Facebook) stories in multiple ways

Why use your great content marketing pieces once? Learn to easily use one piece of content (like audiograms or Instagram and Facebook stories) in multiple ways.

 In this week's episode:

  • In Episode 10, I mention 25 ways to repurpose one podcast episode.
  • You can easily repurpose an audiogram or Instagram (or Facebook) story, as well.
  • You can automatically have your Instastories appear on Facebook (I detail how to do this in the episode)
  • Facebook is also experimenting with automatically having Facebook stories appear on Instagram. 
  • Adding an intro and outro to an instastory can dramatically change that social media story into a great piece of video marketing content for an email or future opt in to build your email list.
  • This same piece of content can be used in a multitude of other ways, too (these are listed in the episode).

Mentioned in this episode:

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5 things that online coaching programs don't do but should and how to really grow a business

People invest a lot of money in online coaching programs, courses, masterminds, etc. and often have little to show for it. Here are five things that your coaching program should have so you aren't' left with buyer's remorse.

Have you joined my free Facebook group yet? If you want free, proven strategies to get your audience finding you online and buying from you and really grow your business by leaps and bounds, you want to be here! 

Wanna chat? Grab a free 20-minute Business Breakthrough session here or chat about ways to monetize your podcast here.

Be sure to subscribe to the podcast so you won't miss an episode!

Note: This episode was taken from a Facebook Live broadcast.

In this weeks' episode:

Many online coaching programs have great marketing...and little meat. Here are five things I think should absolutely be included in any coaching program. Each of these is detailed in full in the episode.

  1. How to create Ideal Client Avatar, Target...
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WHY You "Unsubscribe" and Keep Getting Those Emails!

Every so often I go a little nuts because I have way too many unwanted emails in my Inbox.

This happened to me again after the New Year, so, rather than just continue to be frustrated, I decided to do a little investigating.

As you may know, there are loads of ways that folks are getting in touch with you these days including: in-person meetings, phone calls, live broadcasts (my favorite!), social media, bots, SMS, text messages,  and email

Until very recently, I had a slew of people sending me emails every month that I no longer wanted, didn't need, and, honestly, I usually could no longer remember who the senders were and why I was on their list.

 

I recently did a live broadcast where I mention the effectiveness of email marketing and who actually sees what you're posting online.

Email marketing is a wonderful and effective way to market yourself and your business. It reaches exactly who you want to reach (targeted followers who've shown an...

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