Get easy and effective tips for live audio and video that I learned from producing over 4,000 livestream videos and 500 Clubhouse rooms.
“Immediately give value to your audience. It doesn't matter if it's live or if it's not...you'd better get their attention within the first three seconds, or they're done."
-Bonnie L. Frank
Although you may not choose to grow your business like I did (going live three to seven times a day, seven days a week), any amount of live audio and video is a fabulous way to build trust with your audience and position yourself as an authority in your field. Whether it's Clubhouse rooms, Facebook audio rooms, Twitter Spaces, Greenroom or anywhere else, there are so many places to connect with your audience--LIVE!
In this episode, I share how to connect with your audience, how to strategically plan before going live, as well as tips for repurposing all of your audio and video content.
Show Notes
In this episode I share my...
Do you need a lot of tech and other things to start a podcast? Listen to episode 91 to find out exactly what you DO need.
“ It doesn't matter how long your podcast is. Longer doesn't mean better and shorter doesn't mean better. Interview doesn't mean better, and solo doesn't mean better, either. You decide how you want to set it up, and you can always change it at any time. ”
-Bonnie L. Frank
In today's episode I share what you REALLY NEED to start any podcast. If you're just starting a podcast, there are a few tools that you need to have. I share some of this information on Clubhouse, too, but you'll hear much more information in this episode. All of the podcasting tools I mention can be found here: bit.ly/bonniebiztools
Podcasting isn't hard but there is a lot that goes into it--lots of pieces to the podcast puzzle. In this episode, I share my favorite tools and some great advice that I got when I was just starting. The podcasting world is full of advice...
Affiliate marketing and other types of passive income are wonderful ways to increase your streams of revenue! Check out episode 90 for loads of ideas.
“ Affiliate marketing means you have some sort of a relationship with a certain person, product, program or service that you are talking about. ”
-Bonnie L. Frank
In today's episode, I share an important part of being an entrepreneur: multiple streams of revenue. The pandemic was a big wake up call and people who had multiple income streams fared much better than people with just one. In this episode, I discuss affiliate marketing, how you can become an affiliate for companies and how you can have affiliate marketers help you sell your own product, program or service.
You don’t need to have a ton of followers on Twitter, Instagram, Facebook or any other platform to become an influencer or affiliate marketer. It’s really about finding products that you are passionate about and...
If you don't agree with one of my episodes, it's probably this one. Are YOU OWED anything by businesses or social media platforms? Listen to episode 89 and find out.
“I'm just here in a sandbox. That's my point. It’s not my sandbox. I don't own the sandbox. Zuckerberg owns the sandbox or Dorsey owns the sandbox or Paul and Rohan and their investors own the sandbox. It's not me. I don't own any of those three sandboxes and yet, I can use all three of those sandboxes, and many others. I can play in them as much as I want, every single day, 24/7, to my heart's content.. ”
-Bonnie L. Frank
As an online entrepreneur, it is important to realize how apps and online platforms work and how to make them work for you. Over the last seven years, I have beta tested dozens of apps and I've monetized all of them. (I monetized Clubhouse in five days.)
So why do online business owners complain about social media?
Show Notes
In this episode, I share...
It's true. You DON'T want social media followers--it's not enough anymore! Check out episode 88 for all the details.
“When you're posting, you're not posting with thousands and thousands of people in mind (you really honestly might not know all of your target audience who's following you), you're posting with one person in mind...that ideal client avatar. ”
-Bonnie L. Frank
In today's episode I share why all the followers that most digital marketers are seeking, aren't actually what you want. Social media followers are really just a vanity metric. Many online marketers will tell you that you need tons of followers but if they are not the right kind of followers then you really are wasting your time. It’s important to have followers but they have the right followers. It's important to make sure your ideal clients are finding you. As an entrepreneur or an online business owner you really want to know how each of the platforms work whether...
Small mistakes can make a huge difference on social media. Here are seven mistakes that are costing you money.
“Your bio, regardless of the social media platform that you're using, needs to speak to who you are, what you're about and what's in it for other people, right off the bat. You've got to be clear. Otherwise people are going to look at your profile, and then they're going to leave because they have no idea who you are, what you're about, or if they should connect with you.”
-Bonnie L. Frank
In today's episode I share some common mistakes I see bright entrepreneurs making on Clubhouse. I see these mistakes all the time and they could be costing real money. If you have been following me for any length of time, you know that I have been hosting rooms in the new audio-only app called Clubhouse. This is a new platform and a great way for digital marketers, online businesses and solopreneurs to find their ideal clients. Paying clients. However, there...
Why do people actually start businesses? Being an entrepreneur isn't an easy gig. Most people never try and fewer actually succeed; however, it's totally possible and there is no ceiling to anything you can accomplish. I made the decision to start from scratch at 49 yers old with no training, money or support.
“Because every entrepreneur knows it's not a straight line to success”
-Bonnie L. Frank
Today's episode is not just for entrepreneurs starting a business but but for any business owner who wants to reach their business goals. This episode shares what you need to do in order to keep going when times get tough. Every entrepreneur knows there's no straight line to success in business. Simon Sinek in his book Start with Why shares that your business mindset and your WHY is the biggest indicator of success. Whether you are starting an online business, a coaching business or any kind of business where you are the decision maker, your WHY is...
The number one reason your business is not growing as fast as you'd like is very likely YOU.
In this episode:
Are you on Clubhouse? If you are and you'd like to learn more about growing your business there,...
Clubhouse is a wonderful platform and it can do amazing things for you personally and professionally, but it isn't your business marketing answer. Listen in for all the details.
“ It is never okay, in my opinion, to just talk about what you've got for sale. Nobody cares that you've got something for sale. Guess what? They’ve got something for sale, too!”
-Bonnie L. Frank
Today’s episode is my third episode about Clubhouse. Yes, my third. Why? Well, I thought it was about time I dispel some misconceptions about Clubhouse. If you’ve heard the buzz about Clubhouse from any online social media marketers, you would think there were customers just lining the Clubhouse hallways eager to buy any discount webinar, photo filter or online course you are hawking. I can tell you that is just not so. If you go onto Clubhouse with the idea that you're going to sell, sell, sell, you'll probably fail. So then, what is really going on in those rooms...
Your online business is very likely costing you more money than it should! This bonus episode is from a Facebook live I did that has lots of links and info. in it to save you money!
In this week's episode:
Are you in the Cafe?? The Social Media Marketing Cafe is OPEN! Gain access to hundreds of tutorials, step-by-step guides and downloadable pdfs, for help with social media, online marketing,...
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