It's true. You DON'T want social media followers--it's not enough anymore! Check out episode 88 for all the details.

 “When you're posting, you're not posting with thousands and thousands of people in mind (you really honestly might not know all of your target audience who's following you), you're posting with one person in mind...that ideal client avatar. ”

-Bonnie L. Frank 

In today's episode I share why all the followers that most digital marketers are seeking, aren't actually what you want. Social media followers are really just a vanity metric. Many online marketers will tell you that you need tons of followers but if they are not the right kind of followers then you really are wasting your time. It’s important to have followers but they have the right followers. It's important to make sure your ideal clients are finding you.  As an entrepreneur or an online business owner you really want to know how each of the platforms work whether...

We're often told that it's important to be "transparent" and "authentic" online, but how much is too much to share on social media? We answer this and more on this episode of the Business Fabulous podcast.

In this week's episode:

• Please stop paying attention to what others are doing on social media--it's crazy-making.
• Take a "social media cleanse" for a reality check to what's truly important.
• Look at how many minutes/hours you're spending on social media! (Your smartphone will track this.
• Please don't eat on live video unless eating the food is a food review, etc.--super rude to your viewers.
• I define transparency and authenticity (they do NOT mean the same thing) online and what this means for your branding. 
• Why Bonnie's on so many social media platforms.
• How many social media platforms YOU should be on.
• Why I get over 27,000 Pinterest views every month.
• What I do and do not share on social media and why.
• How I decide what to share and not share on social media
• What I...