13 Free resources to market & grow an online business (part 2)
Over this two-part series on free resources to grow your online business, (episode 146 is part 1 and covers eight resources), the list of 13 grew to 17. This episode goes over nine more resources--get ready to take notes!
If you'd like support with your online business, please take the opportunity to book a free chat with me at bit.ly/talktobonnie.
For all the behind-the-scenes of my podcast and loads of tutorials, head to The Social Media Marketing Cafe. The Cafe is a one-stop-shop for growing your online business! Please also feel free to share this episode with anyone who you think might benefit.
Mentioned in this episode:
Are you in the Cafe?? The Social Media Marketing Cafe has over 100 brand new tutorials and answers to all of your business, marketing and social media how-to questions! Gain access to tutorials,...
5 strategies that increase social media followers and online business
These five strategies increase social media followers as well as and online business sales. Listen to episode 145 to find out more!
If you'd like support with your online business, please take the opportunity to book a free chat with me at bit.ly/talktobonnie.
For all the behind-the-scenes of my podcast and loads of tutorials, head to The Social Media Marketing Cafe. The Cafe is a one-stop-shop for growing your online business! Please also feel free to share this episode with anyone who you think might benefit.
Show Notes
I've discussed Ideal client Avatar (ICA) and target audience in many episodes, and I think you'll find these interesting:
5 simple steps to convert social media followers into online business clients and customers
How to reach your online audience so they can really hear your message
Are you in the Cafe?? The Social...
Social Media Success and Increasing Online Business Sales (part 1)
Episode 111 is part one of a special two-part series on social media success and increasing online sales. This episode is taken from a recording of one of my Clubhouse rooms and is filled with golden nuggets!
“The very first thing you need is to know the nuances of the
social media platform that you're on. ”
-Bonnie L. Frank
In today’s episode, I discuss how to make more sales with social media and I answer questions from audience members on Clubhouse. I give suggestions for increasing your social media engagement, creating valuable posts for your target audience, and how to increase the know, like and trust factor. Come and listen in on this great conversation and, if you are on Clubhouse, stop by one of my rooms and join the conversation! If you'd like to sign up for a free chat with me, you can schedule that here: bit.ly/talktobonnie
Show Notes
In this episode I share how to get more online sales with social media
- Why do you...
How to "Charge Your Worth" in Coaching and Online Businesses
Online coaches are often advised, "charge your worth." find out what this means and how to actually do it.
“Value is how somebody decides what it's worth. Value and price are two different things. Worth and price are two different things. What people pay for is value. ”
-Bonnie L. Frank
In today’s episode I am discussing the common recommendation made by many business coaches: Charge Your Worth. What could be wrong with charging your worth? Nothing but what does that saying really mean? How do you know what your worth is and does it have anything to do with what you should charge for your products, programs and services? If you have ever wondered if you are charging the right price in your business, this is the episode for you. I discuss all the factors that go into making that decision. I help you understand not only the market but what makes customers want to buy from you. I also explain exactly what your customers want to see on your...
Social media can be EXHAUSTING!
“A lot of people hop on Social Media without ever thinking about what their goal is.”
-Bonnie L. Frank
Social media is no longer a choice. In today's episode I share how to beat the exhaustion and overwhelm that comes with social media.
You may have heard that you need to "be everywhere" on social media--not true! But how do you know where to be on social media and how much time you should be spending on each platform? Should you spend time on Tik Tok, Facebook, Instagram, Clubhouse, Twitter, or Twitch? Where are your ideal clients hanging out? Should you use a social media scheduler?
Listen in and get the answers to these questions as well as great tips and tricks to figure out where your audience is and how to make sure your posts are consistently seen by your target audience..
Show Notes
In this episode I share how to stop letting social media overwhelm and exhaust you.
- What is OPO and why shouldn’t you listen to...
Clubhouse isn't your business marketing answer!
Clubhouse is a wonderful platform and it can do amazing things for you personally and professionally, but it isn't your business marketing answer. Listen in for all the details.
“ It is never okay, in my opinion, to just talk about what you've got for sale. Nobody cares that you've got something for sale. Guess what? They’ve got something for sale, too!”
-Bonnie L. Frank
Today’s episode is my third episode about Clubhouse. Yes, my third. Why? Well, I thought it was about time I dispel some misconceptions about Clubhouse. If you’ve heard the buzz about Clubhouse from any online social media marketers, you would think there were customers just lining the Clubhouse hallways eager to buy any discount webinar, photo filter or online course you are hawking. I can tell you that is just not so. If you go onto Clubhouse with the idea that you're going to sell, sell, sell, you'll probably fail. So then, what is really going on in those rooms...
How to reach your online audience so they can really hear your message
You have a lot of valuable information to share with your audience, but are they really able to hear you? Find out how to reach the right people online!
In this week's episode:
- The social media environment is a very noisy place and it can be difficult to be noticed, seen, heard and remembered over all of that noise.
- You want to be a "scroll stopper!"
- How can you set yourself apart from everyone else talking about (or selling) what you are on social media?
- You must know your target audience and it's NOT everyone anywhere.
- Your audience is actually a very specific group of people "living" online in particular places. (I give examples of this in the episode.)
- Your audience may not be hanging out on social media very much at all--you must know the demographics of your target audience to know this.
- You must know your ICA (Ideal Client Avatar before you can know your target audience.
- Sometimes you will attract outliers (people outside of your target audience), and that's okay, but...
