In this episode, I detail how you can use your brand story to increase your online visibility, get seen and heard and rise above the noise on social media, and grow your business

Remember to sign up for a free 20-minute consultation to grow your business here or monetize your podcast here.

Feel free to give me feedback on this or any episode at [email protected].

• Remember to go back and re-read your brand story first! Look for keywords in it---you can use these later in your social media post and sales page copy! If you don't see keywords in your brand story, edit it a bit using keywords.
• Your brand story will be repeated, in some way, again and again for the life of your business.
• It needs to appear on your homepage, all sales pages, checkout pages, on your courses, and all products, programs, and services you offer
• When folks come to your website, meet you or see your social media posts, they should easily be able to determine: Who you are, What...

If you have an online business or you're thinking about starting one, you've probably heard about webinars.

Webinars (seminars conducted via the "web") have been around for a long time and are often used for lead generation, education and sales. I googled "webinar software" and listed five of the options that came up below. The first three options listed are more traditional ones and are what many people use for webinars these days.

Webinar Jam

Got To Meeting

Easy Webinar

Meeting Burner

Zoom

Each webinar option listed above is different and there are many, MANY others out there! Some are "wrap-around" products that use Google Hangouts for the actual webinar, others are stand alone products. I use Zoom for all of my webinars, but I don't use the "webinar" option they offer because it's a lot more expensive. Instead, I limit my webinars to 50 people and operate from the regular "video conferencing" program. (I also use Zoom for 1:1 coaching, group coaching the masterminds I run...